CYPRESS, Calif. – Mitsubishi Motors North America, Inc. (MMNA), the fastest-growing Asian brand in the U.S. for the second consecutive year*, today announced a new addition to the North American dealer network – LaGrange Mitsubishi in LaGrange, Georgia. The dealership opened its doors to the community on Feb. 8, 2019.

'It is an exciting time to join the growing Mitsubishi dealer network and introduce the brand to a new group of customers,' said Tom Robinson, dealer principal, LaGrange Mitsubishi. 'We are extremely excited to represent the Mitsubishi brand in LaGrange, and are focused on providing the best, and most informative, shopping experience for new Mitsubishi buyers in the region.'

Last year, MMNA expanded its national field operations network from two zones to four by adding new offices in Florida and California in an effort to reinforce sales support for dealers. Additionally, these new zone offices mean better and faster customer support in parts, accessories and service of their new Mitsubishi. The other field operations are located in New Jersey and Texas.

With four unique vehicles in the hot crossover SUV segment, including the Outlander PHEV the world's best-selling plug-in hybrid SUV**, MMNA posted overall sales of 118,074 vehicles in 2018, up 13.9 percent over 2017. This was the brand's best annual sales performance since 2007. This momentum continues to strengthen the brand's dynamic CUV lineup while attracting an expanded pool of buyers in showrooms across the country.

'We are continuing to build momentum with the addition of LaGrange Mitsubishi to our portfolio of dealers,' said Phil Scroggin, dealer network manager, MMNA. 'As we add new dealerships to previously untapped markets, we'll continue to work diligently toward improving and strengthening the shopping experience for customers across our entire North American dealer network.'

Photo credit: Mitsubishi
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