Singer Celebrates 10 Year Anniversary At Monterey Car Week 2019

August 7, 2019 by Singer Vehicle Design

Singer Ten Years

•Singer Vehicle Design and Singer Reimagined will be present at a range of events throughout 2019 Monterey Car Week

•Largest ever chorus of Porsche 911s Reimagined by Singer gathering for 10-year celebration

•As the development phase of Singer's Dynamics and Lightweighting Study Comes to an end, its DLS car returns to Monterey

LOS ANGELES, August 6, 2019 – Boutique restoration and design house Singer Vehicle Design returns to Monterey Car Week in 2019 to celebrate a decade of milestones and successes that began with its first restoration shown in the Monterey Peninsula back in 2009. This year, after delivering more than 150 customer commissions worldwide, more than two dozen owners will be sharing the local Monterey-area roads with their own custom 911 reimagined by Singer, and numerous displays for the brand will be present throughout the weekend.

Ten years ago, in a corner of a small workshop in Sun Valley, California, the newly formed Singer Vehicle Design began its first restoration of an air-cooled Porsche 911.

In those 10 years Singer has defined a philosophy – iconic design optimized for the twenty-first century -- an authentic link between heritage and cutting edge, a refusal to compromise on either dynamics or aesthetics.

Within a decade, Reimagining has entered the automotive lexicon; 'Singerize' has become a verb; interest in heritage has been re-kindled, and a new standard has been set for celebration of the automobile.

In addition, Singer's obsession and fascination - the pursuit of automotive and mechanical art, guided by the mantra Everything is Important – has found a global following of kindred spirits.

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Rob Dickinson, founder and creative director for Singer Vehicle Design explains:

'Singer began as our own personal philosophy, but we seem to have resonated with something in the world of twenty-first century design. It's incredibly affirming and humbling to discover how so many of us think as one, as car enthusiasts.

The entire automotive industry seems to be going through its own period of reimagination right now. The next ten years will see Singer continue to innovate and bring new ideas to the world that look to celebrate both the past and, increasingly, the future.'

Overview

/bThe world of Singer today encompasses:

Automotive

•Bespoke restorations for owners of the air-cooled Type 964 Porsche 911 with engines from 3.6L to 4.0L, in both coupe and Targa body styles and 2WD or 4WD configurations for a discerning global clientele

•Dynamics and Lightweighting Study undertaken with a formation of technical partners in pursuit of the most advanced air-cooled 911 in the world

•'Special Wishes' department for owners who wish to explore particularly specialized restorations and engineering (video /photo example of most intricate 'special wishes' commission to date: Mullholland - https://www.dropbox.com/sh/lgz7krboljvs24u/AACZtR-jokEgOhqvv69IPWkna/9.%20Special%20Wishes?dl=0&subfolder_nav_tracking=1

Watch-making (www.singerreimagined.com )

•Formation of sister company Singer Reimagined, based in Geneva

•The Singer Reimagined Track 1 collection of revolutionary, award-winning chronographs, from the people behind Singer Vehicle Design and inspired by the same love of mechanical art and attention to detail

•Singer Reimagined Track 1 – Hong Kong Edition -- named Chronograph of the Year at the Grand Prix d'Horlogerié de Genève 2018

Celebration

Singer will be present at a range of locations and events throughout Monterey Car Week, including:

August 14th - McCall's Motorworks Revival, Monterey Jet Center

August 16th - The Quail, A Motorsports Gathering

August 16th - Werks Reunion

On our 10th anniversary we are also excited to announce the first Porsche 911 Reimagined by Singer to be auctioned by the renowned Gooding & Co. on Friday August 16th.

Background

The mission for Singer from the outset was to focus on meticulous restorations, on behalf of its clients, in pursuit of a personal vision for an owner's ultimate air-cooled sports car. The mantra was Everything is Important – no detail would be too small to consider in pursuit of perfection.

Singer hoped this obsessive focus on the Porsche 911, Restored, Reimagined and Reborn might strike a chord, but in 2009 there were no guarantees. Over the next few years the company worked in ever closer collaboration with a slowly growing group of clients, ensuring the combination of Singer's unique perspectives and capabilities met with any unique wishes and vision owners had for their cars.

Over the ensuing decade that relationship with an amazing group of clients has led us through the development of bespoke 3.8L and then 4.0L engines, from coupes to Targas, from rear-wheel-drive to four-wheel-drive, into unique array of special wishes developments and onto the Dynamics and Lightweighting Study DLS.

DLS, undertaken on behalf of clients, with a formation of technical partners including Williams Advanced Engineering, Michelin, Bosch, Brembo, Hewland, BBS Motorsport, Momo and Recaro, pursued the most advanced air-cooled 911 in the world.

500HP | 9000 rpm | 4-valve | air-cooled | flat-six | 2200 lb / 1000 kg

Album Notes

'Our thanks go to the amazing group of clients who have supported Singer from humble beginnings back in 2009 and also to all the talented people who have played a part in Singer's growth over the last ten years, both within Singer, at our partners and suppliers and in the media. We salute you,' says a gracious Dickinson.

Further thanks go to:

La Relais de l'Entrecôte, Geneva, red wine in general and the bar at The Connaught Hotel, London.