INFINITI RANKS SECOND AMONG ALL LUXURY BRANDS IN J.D. POWER SALES SATISFACTION INDEX STUDY

November 14, 2014 by Infiniti

◾Infiniti improves 15 points and two rank positions versus the 2013 study

◾Infiniti's Total Ownership Experience® and unique Infiniti University training program are credited for improvements

NASHVILLE, Tenn. – Infiniti has been ranked second overall and among premium automotive brands in the J.D. Power 2014 U.S. Sales Satisfaction Index (SSI) Study. Infiniti improved 15 points to 749 year-over-year, placing the brand up two rank positions among all brands from 2013.

The brand's high client satisfaction and industry-leading salesperson interaction scores can be attributed to the standardized processes and training that's carried out by its retailer network nationwide.

Among those efforts is Infiniti University, a retailer education program designed to give sales and service personnel the tools to succeed with best practices for serving luxury customers in a very competitive segment.

'This is an accomplishment we're very proud of,' said Michael Bartsch, vice president, Infiniti Americas. 'Our dedicated network of retailers is committed to the very best customer experiences, beginning with the shopping process and the eventual ownership of an Infiniti, and this third-party study shows that their tireless efforts continue to pay off.'

Infiniti owners enjoy a number of benefits and programs the brand pioneered upon its inception 25 years ago this month. As part of the Total Ownership Experience®, Infiniti customers have access to complimentary service loan vehicles during the warranty period, roadside assistance and even special finance offerings for repeat customers.

Infiniti also offers the Infiniti Personal Assistant™, an industry-leading concierge service which is complimentary for the first four years of new vehicle ownership. Allowing a bit of assistance to help with today's busy and stressful lives, Infiniti customers can speak to a live operator and ask for directions, get restaurant recommendations and then make restaurant reservations, to obtaining weather forecasts and movie reviews, 24 hours a day, seven days a week.

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About Infiniti

Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States and China. Production in the UK will start in 2015, bringing with it significant expansion of the brand's portfolio. Infiniti plans to also expand manufacturing into Mexico by 2017.

As the Title Partner and Vehicle Performance Partner of Infiniti Red Bull Racing, Infiniti has a far-reaching technical collaboration with the four-time FIA Formula One World Championship winning Team.

More information about Infiniti, its Total Ownership Experience® and its industry leading technologies can be found at www.infinitiUSA.com.

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