Citroën UK Passenger Car Registrations Up 21.8% In March 2019, Quarter 1 Passenger Car Registrations Increase By 16.8%

April 4, 2019 by Citroën

•Overall Citroën UK car and van registrations increased by 15.5% in March 2019, in a declining market. Citroën car and van registrations increased by 13.7% in the first quarter of 2019 as a whole, compared to quarter one 2018.

•Retail registrations were up 13.5% last month, in a market down 2.8%.

•Citroën's growth is underpinned by its renewed product range (including New C5 Aircross SUV), its sustainable business model, enhanced marketing programmes and dealer network engagement.

Citroën UK's new car registrations were up 21.8% in March, in a market that declined by 3.4%. This impressive new car performance is the result of a significant rise across all channels to market. The brand's Retail performance in March 2019 was up by an impressive 13.5% compared to March last year.

Citroën UK's impressive growth is driven by increased demand for core models in the renewed Citroën range, such as the highly desirable C3 supermini, C3 Aircross compact SUV and New C5 Aircross SUV.

Building a sustainable business, Citroën UK's Retail registrations have increased dramatically over time, with 19% growth over the rolling 12 month period to the end of March 2019. The market proved to be tough, showing a 1.8% decline – but this has helped to prove the strength and desirability of the Citroën product range.

Overall, UK new car registrations March YTD 2019 are down 2.4%, but Citroën is bucking the trend with a growth of 16.8%.

Citroën UK's Sales Director, Eurig Druce, commented: 'Citroën is very much bucking the trend, growing our car sales by 16.8% during the first quarter of 2019. This growth is testimony to our fantastic product range, our strategic direction to build a sustainable business model and of course down to the huge efforts of the Citroën team within our Dealer partners' and central teams. My thanks and admiration goes to all involved.'